Section Redesign
Creative Lead/Lead Writer/Graphic Designer
Statistics instructors are an important market segment for Minitab, but their needs are different than commercial users. The goal of this project was to redesign the Academic section of Minitab.com so it spoke directly to instructors and made relevant resources more visible and accessible.
Below is the academic home page before and after I rewrote and redesigned it. The new page:
Statistics instructors are an important market segment for Minitab, but their needs are different than commercial users. The goal of this project was to redesign the Academic section of Minitab.com so it spoke directly to instructors and made relevant resources more visible and accessible.
Below is the academic home page before and after I rewrote and redesigned it. The new page:
- Focuses exclusively on Minitab 16 because it is the primary package instructors use.
- Highlights the value instructors receive.
- Provides links to tools and content that support their work.
Before |
After |
Below are additional pages I wrote and designed to support the new home page.